

Agribusiness
Olars Avocado Limited
The Group’s flagship agribusiness: premium avocados grown, processed, and marketed from Iringa and Njombe.
We build and grow market-leading businesses in agribusiness and real estate, guided by disciplined execution, responsible governance, and a long-term view of value.
Who we are
We invest in sectors where the country possesses a natural competitive advantage and where disciplined execution, innovation, and strategic partnerships can unlock lasting opportunities.
Rather than pursuing short-term opportunities, we focus on developing market-leading companies with strong fundamentals, responsible governance, and scalable business models. Through strategic investment, value addition, and active oversight, we empower our subsidiaries to grow into trusted brands.
Our businesses


Agribusiness
The Group’s flagship agribusiness: premium avocados grown, processed, and marketed from Iringa and Njombe.


Coffee
Premium Tanzanian coffee from the Northern and Southern Highlands, home of the Ranzuri Coffee brand.

Real EstateProperty
Residential, commercial, and mixed-use property for Tanzania’s growing urban and economic landscape.
Investment philosophy
We believe exceptional businesses are built through disciplined execution, responsible leadership, and a commitment to continuous improvement. We seek to:
Invest in industries with sustainable long-term growth potential.
Build market-leading businesses through operational excellence.
Create value through innovation and responsible investment.
Develop trusted brands recognized for quality and reliability.
Foster strategic partnerships that drive shared success.
Operate with integrity, transparency, and sound corporate governance.
Our vision
To become one of Africa’s most respected diversified investment groups, building globally competitive businesses that create sustainable economic and social value.
Our mission
To invest in and grow exceptional businesses through innovation, operational excellence, responsible governance, and long-term partnerships, delivering lasting value for customers, communities, employees, and shareholders.
We conduct our business with honesty, accountability, and transparency.
We pursue the highest standards in everything we do.
We embrace creativity and continuous improvement to drive sustainable growth.
We build enduring relationships founded on trust, collaboration, and mutual success.
We create value while safeguarding natural resources and supporting community development.
We manage our businesses responsibly with a long-term perspective.
Governance
Our Board is responsible for strategic direction, the highest standards of governance, risk management, and the long-term sustainability of the Group.
Sustainability
We create value while safeguarding natural resources and supporting community development, and aim to contribute meaningfully to Tanzania’s economic transformation.
Partnerships and enquiries
For partnership and business enquiries across the Group, get in touch and we will direct your message to the right team.